You’ve finally achieved your dream of opening a T-shirt business. Congratulations! The hardest step is out of the way. If you position yourself well, you will reap maximum returns from the t-shirt printing industry which is projected to bypass the $10 billion mark by 2015. However, like all other industries in the world, success won’t come to you in a silver platter.
The next hurdle, after getting your venture up and running, is getting clients to actually buy from you. We hate to break it to you but there are hundreds of thousands (perhaps millions) of t-shirt companies out there all scouring for the same client base. To carve a path for yourself, you have to market heavily and be unique about it. To help you get started, here are our ingenious tips for marketing T shirt printing Perth business.
Donate a few tees to Perth’s big names
The first and most important tip for marketing your business in Perth is to ride on the fame of a few famous people. Find out some of the biggest names at your locality and offer them a proposal of giving them free custom-printed tees. Some will decline the request for reasons best known to them. Thankfully, many more will be happy to do this for you. Make sure your products are of premium quality before doing this. Take plenty of photos of these awesome people wearing your shirts and politely request them to post the picson their social media profiles. Many of the followers will be curious to know the brand behind the t-shirt, which happens to be you.
Target small businesses
Many small businesses don’t have the financial muscle to design uniforms for their staff. However, most of them can afford to buy custom t-shirts often at a discount, to act as uniforms. Although you won’t necessarily make huge profits from going this route, you will get your name out there. The exposure will open more opportunities for you in the future.
Capitalize on social media
The importance of social media in the marketing of goods and services is in the public domain by now. If you wish for massive brand visibility, an expansion of your professional network, an increase in sales, cheap advertisement, an awesome lead generation, and idea generation, social media will make your wish come true.
So there you have it: 3 ingenious marketing tips that you can leverage when you want to promote your T shirt printing Perth business. Always keep in mind that to be successful, you have to think outside the box.