Importance Of ECommerce Spy Tool

Competition in internet marketing is getting stiffer each passing day. Each website is looking to run profitable campaigns to increase their conversion rates and stay ahead of their competitors. With an eCommerce Spy Tool, internet marketing has been made easier as you can see what your competitor is doing. Knowing the keywords and Ad Words a competitor’s website is implementing helps you make a comparison and improve your SEO strategies. If you use the spy data well, you have a chance at getting positive results and ROI. Knowing what landing pages your competitor is serving up is also critical especially if you offer the same products and services. You can tell how much they invest in internet marketing and their AdWords account structure. When you learn how your competitors use links, keywords and AdWords to boost their ranking in SERPs, your site gets a chance at boosting its ranking.

1. Alerts to Monitor Competitor’s Activities

Staying ahead of your competitor should be a weekly endeavor if not a daily affair. You can choose to do a monthly check, but this might be too much work. Slipping up even a little can see you getting lost in the crowd and losing your potential customers. Set-up competitor alerts that go off when they use new keywords or change their AdWords. These alerts will also notify you when they have a promotion or have changed product prices. Your response should be to try and match these campaigns so that you do not lose customers to your competitor. If they have an offer on a product, you also provide, match this up by ensuring your landing pages gives you a chance to keep your current customers and even earn more.

2. Keyword and Competitive Research Tool

With an eCommerce Spy Tool, you can key in a given keyword and get feedback on how your competitors use it as an SEO strategy. You can get ideas of how you can use specific keywords to boost your internet marketing strategy. These tools give you feedback based on visibility, continuity and Ad creativity. You should know how to define a matric and use it to improve your internet marketing strategy. With spy data, you can monetize keywords by trying different keyword combinations that are relevant to your website. Make sure you work with profitable rather than competitive keywords to get ROI.

Conclusion

Spy Tools enable you to know what strategies you can use to stay ahead of your competition. You can now get ideas of how to create creative and compelling Ads that will catch the attention of potential customers. When you know what your competitor’s AdWords account structure looks like, you get ideas of how to stay ahead of them.