B2B businesses generally love LinkedIn and it’s understandable. Research shows that the platform drives roughly 80% of social leads. So, it’s probably the most important social platform for B2B marketing. If you are selling specific products or services to other businesses, then you need to focus your marketing effort on LinkedIn. It’s estimated that the […]

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In the current digital age, any business, large or small, to succeed, it is crucial to implement an effective digital marketing strategy. Social media has revolutionized the way people share, engage, see advertisements, and make purchases. The ad spots on popular social media platforms get millions of views a day. When it comes to getting […]

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LinkedIn’s extraordinary search engine is touted to index very valuable and powerful data points, which can help boost your sales leads, especially if utilized correctly. However, only a few users understand how to use advanced search features of LinkedIn, which allows instant creation of targeted list of B2B prospects with just a few clicks. For […]

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